Changelog

What we've shipped. Raw and transparent.

May 14, 2026

Strategy dashboard & multi-channel launch

  • Strategy-first dashboard: your GTM plays front and center, not buried in menus
  • AI-powered web research: Selda studies your market, competitors, and channels automatically
  • Strategy packs with estimated leads, replies, and meetings per play
  • Brand context card: Selda shows what it learned about your business
  • Research insights on dashboard: competitors, market signals, trends, target segments
  • Multi-channel architecture: Email (native), LinkedIn, Reddit, Discord via Zernio
  • Channel selection with real brand logos and connection status
  • Secure OAuth flow for social channel connections (state tokens, single-use, 15min expiry)
  • Sidebar with Selda's advice: why each play works, tips, and complementary strategies
  • Expandable pack cards: click to see full strategy, first steps, and reasoning
  • Heuristic pack estimates: leads, reply ranges, and meeting projections per strategy
May 13, 2026

New landing page & content engine

  • Landing page redesigned to match the product visual language
  • New homepage structure with product demo, capabilities, audience, and pricing
  • Hero with real composer and typing animation
  • Color system and branding unified across landing and app
  • Guided wizard from business review to channel selection and launch
  • Content engine rebuilt with hand-crafted message examples
  • Writing profile extracts your style from real emails
April 28, 2026

Intake pipeline & data quality

  • New intake pipeline: URL to scrape to enrich to extract to confirm
  • Perplexity integration for market and company research
  • Data quality scoring with field-level checks
  • AI-extracted facts require user confirmation before use
  • Gap analysis detects missing fields and queries only what's needed
  • PDF and file intake supported
  • Data refresh with lineage tracking
April 26, 2026

Custom domains & lead discovery

  • Custom domain provisioning with DNS setup and whitelabel sending
  • Lead discovery from YC, Techstars, seed rounds, Product Hunt
  • Pipeline saves drafts directly to Selda inbox
April 24, 2026

Campaign execution engine

  • Multi-phase campaign plans: research, enrichment, messaging, delivery, tracking
  • Social listening monitors Reddit and Hacker News for buying signals
  • Campaign setup wizard with lead pool, location, and tracking URL
  • Slack notifications for replies, milestones, and new leads
  • Google Calendar integration with scheduling and conflict checking
April 23, 2026

Strategy editor

  • Edit business profile, ICP, strategy, and market data from the dashboard
  • Split-panel layout with strategy editor and chat side by side
  • Compact campaign plan view with higher information density
April 21, 2026

Smarter analysis

  • Focused qualifying questions covering value proposition, ICP, and buying triggers
  • Everything built through real context, not guesses
  • Smarter language handling and cleaner insights
April 15, 2026

GTM strategy generation

  • AI-generated GTM direction based on your business analysis
  • Campaign planning simplified: Selda creates the plan, you confirm
  • ICP and company understanding significantly improved
April 10, 2026

Pre-analysis engine

  • Automated website scraping, market research, business analysis, and ICP generation
  • File upload support for PDFs and images