Campaigns
Email Monday. LinkedIn Tuesday. Discord all week. One campaign.
A Selda campaign coordinates outreach across channels on a schedule you control. Day 1: personalized email based on a real signal. Day 3: LinkedIn connection request referencing their latest post. Day 5: follow-up email with a new angle if they didn't reply. Day 8: contribute to a Discord thread they're active in. Each touchpoint is researched separately — not the same message copy-pasted to different channels.
Not one email blast. A coordinated motion across channels.
The sequence adapts to reality
If someone replies to your email, the LinkedIn touchpoint is automatically skipped. If they accept your LinkedIn connection, the follow-up switches to DM instead of email. If they don't engage anywhere, the sequence ends gracefully — no desperate 'just checking in' email #7.
Every metric at a glance
Not just 'sent' and 'opened'. You see: Sarah opened email #1 twice, clicked the case study link, didn't reply. Marcus accepted the LinkedIn connection within an hour but hasn't responded to the DM yet. Real-time visibility into every interaction, every channel.
You pick the leads, review the messages Selda drafted for each channel, and set the schedule. Or use Selda's suggested timing — based on when each person is most likely to see and respond (their email open times, LinkedIn activity hours).
The campaign runs across channels in sequence. If someone replies to the email, the LinkedIn touchpoint is automatically skipped — no awkward double-messaging. If they accept the LinkedIn connection, Selda drafts a follow-up DM instead of another email. The sequence adapts to what actually happens.
You see everything in real time: which messages were sent, who opened, who replied, which channel is performing. Pause any time. Edit upcoming messages. Skip a lead. The campaign is yours to steer — Selda just keeps it moving.
Real examples
Campaign sequence
Day 1: Personalized email (signal: new API launch). Day 3: LinkedIn connection request (references their latest post). Day 5: Follow-up email with different angle (mentions their hiring pattern). Day 8: Discord community contribution. Day 12: Final follow-up or close.
Cross-channel insight
Email open rate: 64%. LinkedIn accept rate: 38%. Best performing angle: 'API integration' (3x more replies than 'scaling'). Best time: Tuesday 9am. CTOs respond to email, developers respond to Discord.
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